To mark Brake Road Safety Week 2026, which begins on November 15, The Safer Essex Roads Partnership (SERP) is releasing a poignant film of the event held last year, representing each life lost on Essex roads with a pair of shoes. The event, held on November 15, 2025, in Chelmsford City Centre, highlighted the...
Benfleet drivers challenged by schoolchildren delivering poignant road safety message.
Year 5 pupils from Robert Drake Primary School helped deliver a powerful road safety message to drivers in Benfleet, as a Safer Essex Roads Partnership (SERP) Vision Zero-Day combined school education, community engagement, and targeted enforcement. “I’ve spent my whole life in education, but this has been the biggest lesson I’ve had.” That was...
Risky driving and safer choices in the spotlight during Harlow Vision Zero Day
From drivers caught at up to 57mph in a 40mph limit, to two drug-driving arrests and a disqualified driver stopped on an illegal e-scooter, enforcement teams had plenty to deal with during a Vision Zero Day in Harlow. But alongside enforcement, 148 parents and children were given the opportunity to talk about safer driving...
No Respawns- Essex content creators challenge young drivers to think before they speed
New campaign brings gaming culture and influencer voices together to deliver a serious message: on the road, there are no second chances You can reset a game and start again, but you can’t do that on the road. That is the hard-hitting message behind the Safer Essex Roads Partnership’s (SERP) latest speed campaign, There Are...
Basildon schoolchildren take the lead during Vision Zero day
During the Safer Essex Roads Partnership’s (SERP) Basildon Vision Zero Day, 127 offences were recorded, including 91 speeding offences and 36 seatbelt and mobile phone offences. One e-scooter was seized, and two drivers were arrested for drug driving. The day saw targeted outreach at the enforcement site, where the team spoke to 71 drivers...
Dozens caught without seatbelts during Clacton road safety operation
Vision Zero Day Clacton brought together enforcement, education, engagement and community road safety activity, with the Safer Essex Roads Partnership (SERP) speaking directly to motorists and members of the public about the risks associated with speeding, mobile phone use, careless driving and failing to wear a seatbelt. Two people were also arrested for drug...
Vision Zero Day: tackling risky driving across Epping
A road safety reaction test at Topgolf Chigwell gave players a stark demonstration of just how quickly impairment can affect your ability to drive, while enforcement activity across the district uncovered a multitude of driving offences. Seatbelts were among the biggest concerns identified during a Vision Zero day of action in Epping, with 40...
There Are No Respawns
New Essex campaign challenges young drivers to rethink speed- because there are no second chances on our roads. You can reset a game. You cannot reset a life. That’s the message at the heart of the Safer Essex Roads Partnership’s (SERP) latest speed awareness campaign; There Are No Respawns. Launching across Essex cinemas, social...
From School Gates to Local Businesses: Southend Vision Zero Day Makes an Impact
The Safer Essex Roads Partnership (SERP) was out across Southend for the latest Vision Zero Day, delivering a coordinated programme of education, engagement and enforcement aimed at creating safer roads for everyone. Speeding Drivers Put Road Workers at Risk One of the most concerning incidents of the day came at locations where Essex Police...
Frinton Vision Zero Day: Schools, Speed Watch and Strong Community Support
The Safer Essex Roads Partnership (SERP) came together in Frinton-on-Sea for another successful Vision Zero Day, delivering a combination of education, enforcement, and community engagement to help reduce road danger and support Essex’s ambition of eliminating deaths and serious injuries on our roads. Road Safety Starts at the School Gates The day began at...
