This week, the Safer Essex Roads Partnership collectively walked and cycled 41 miles, in memory of the 41 lives lost on Essex roads last year, as part of the RoadPeace Challenge.
Not only did the team raise vital funds for RoadPeace to continue their valuable work supporting bereaved families effected by road traffic collisions, they also strongly promoted their Vision Zero aspiration, that 41 lives lost in 2023, are 41 lives too many.
Vision Zero is the aspiration of zero deaths and serious injuries on Essex roads, by 2040.
The cycling team, consisting of Partnership Manager, Will Cubbin, and members of Essex Police, took part in a group cycle, with RoadPeace t-shirts, to raise public awareness, stopping at the Chelmsford Vision Zero Day, whilst Chairman, Nicola Foster (pictured below), took an individual ride to visit SERP’s Community Speed Watch groups in action.
Meanwhile, junior SERP member, Spencer (below), partook in a 4.1 bike ride this week, conversing with peers about the importance of road safety, during the school run.
Will said: “The ride was a good chance to reflect on the ultimate price some people end up paying for the basic right of mobility. The roads policing officers I was riding with have a valuable perspective on road safety, both being highly trained and knowledgeable road users and regularly seeing the very worst consequences when people take risks.”
There is still time to donate to the RoadPeace Challenge: https://www.justgiving.com/page/saferessexroadspartnership-1712670586025?utm_medium=fundraising&utm_content=page%2Fsaferessexroadspartnership-1712670586025&utm_source=copyLink&utm_campaign=pfp-share
Please sign the Vision Zero pledge today, and start your journey to making Essex roads safer: www.saferessexroads.org/visionzero
